Apple create objects of great beauty

Beauty is a form of genius, is higher, indeed, than genius, as it needs no explanation. It is one of the great facts in the world like sunlight, or springtime, or the reflection in dark water of that silver shell we call the moon.

Oscar Wilde

I think that this is an eerily fitting quote from Wilde. The words, “genius”, “reflection” and most strikingly “silver shell” definitely echo some of themes of the design of the new MacBook series. Not to mention the phrase “needs no explanation”.

It is with this understanding and consideration that Apple creates beautiful, functional solutions … that work. Wilde would definitely have used a mac.